Everything in B2bylon is focused on the users. They are the persons who use the site, your community. First, they register, using different possibilities: Single Sign On (SSO), open registration, 2 steps registration (confirmed by an administrator) or closed registration (done by an administrator). They have profiles, countries, languages, specificities depending on your needs and situations, and you can use these parameters to target them for every content kind. Every action they do is monitored, so you can track what works best and improve the experience.